Category
in the press Date
11 October
in the press Date
11 October
As one of the leading brands in the forest products sector, both in Turkey and globally, Yıldız Entegre participated in the 25th International Furniture Sub-Industry, Accessories, Forest Products, and Wood Technology Fair, known as Intermob. Held from September 30 to October 3, this year’s fair marked its 25th edition, transforming into a global business platform for dozens of local and international companies.
Yıldız Entegre's innovative products, shaped by quality and design, were showcased in a 572-square-meter exhibition area, where they drew inspiration from the parametric structures of nature. The exhibition area, which clearly communicated the brand’s pioneering role, the variety of products that add value to spaces, and the depth it brings to living environments, was widely praised by visitors.
Among the highlights of the fair were the life-sized spaces featuring five different themes from Yıldız Entegre's 2023 Trendbook, brought to life using the brand's surfaces. These living spaces quickly became one of the most attention-grabbing stands at the Intermob Fair.
Throughout the fair, Yıldız Entegre teams presented new, game-changing products in the doors, flooring, and board categories, providing presentations to booth visitors. The daily presentations, held in two separate sessions each day, attracted great interest from customers. Approximately 70 architectural firms from different cities of Turkey were invited to the Yıldız Entegre stand, where they were presented with exclusive product demonstrations. These presentations showcased Yıldız Entegre's market-leading products and facilitated valuable exchanges of ideas with architects.